Is Jeon Jong-seo’s ‘Summer’ Agency Breaking the Rules? Discover the Controversy Surrounding Her Late Registration

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ANDMARK

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Actress Jeon Jong-seo’s recent registration of her company as a cultural arts planning business has prompted a statement from her agency.

On Tuesday, Andmark, Jeon’s agency, clarified to various media outlets that Summer, Jeon’s one-person company, was established primarily for content planning, development, and production, not talent management.

“During the incorporation process, we listed various business types broadly, which inadvertently included management-related activities. However, we had no actual plans to engage in talent management and thus didn’t recognize the need for specific registration,” the agency explained. “After recent inquiries about the registration status, we reviewed our business classification and have since corrected the relevant procedures.”

The Comprehensive Information System for Cultural Arts reports that Jeon registered Summer as a cultural arts planning business on March 4. This registration came about 3 years and 8 months after the company’s initial establishment in June 2022. The delay in registration had previously sparked controversy when reported by some media outlets.

Jeon serves as the CEO of the corporation, while her partner, director Lee Chung-hyun, is listed as an internal director. The company’s stated objectives include the production and development of film and television content, as well as talent management.

The Cultural Arts Industry Development Act mandates that corporations or businesses with more than one individual engaging in entertainment management must register as cultural arts planning businesses. Failure to comply with this requirement can result in penalties of up to two years in prison or fines of up to 20 million KRW (approximately 15,000 USD).

In other news, Jeon Jong-seo recently starred in the newly released film “Project Y.”