Genesis BBQ’s Oven-Baked Chicken Thighs: Sales Surge by 743% Ahead of Camping Season!

Daniel Kim 2026.04.28 Views

Translation result [제너시스BBQ [RealFood=Reporter Jeong Dae-han] Genesis BBQ Group said on the 27th that its oven-roasted chicken thigh meat(photo), launched on Market Kurly, has seen rapid sales growth.

Orders for the product on Market Kurly jumped 742.9% month-over-month in March. With the May–June camping and outing season approaching, it climbed into the top ranks of the food category.

Available in two varieties—Herb Salt and Jamaica—the product cooks easily in an air fryer without thawing. It can also be finished on a grill or in a frying pan at a campsite.

A BBQ spokesperson said, “The ready-to-eat chicken products we launched on Market Kurly have continued to draw steady interest. We plan to offer customers more opportunities to enjoy BBQ chicken at more affordable prices.”

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Genesis BBQ’s Oven-Baked Chicken Thighs: Sales Surge by 743% Ahead of Camping Season!

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