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The Cost of Failure: RalRal’s Heartfelt Goodbye to Merchandise in 2026

Daniel Kim Views  

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 Lalal Instagram
 Lalal Instagram

Lalal announced that she had disposed of her merchandise stock.

On the 15th, Lalal posted to her Instagram Story, writing, “Disposal complete,” and asking, “How much did the storage fees end up being? How many tons was I storing like this? I’m really starting over in 2026.”

She added, “I threw them away—why do I feel like crying?” and then comforted herself with, “It’s okay, it’s okay. That can happen.”

The images showed merchandise stacked throughout a warehouse. She also shared a photo of an empty container, a stark illustration of her disappointment.

 Lalal Instagram
 Lalal Instagram

Last year, Lalal gained popularity through her on-screen alter ego, Lee Myunghwa, appearing on several variety shows. She later revealed that the failed merchandise business erased 6 years’ worth of earnings.

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Daniel Kim
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