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[MyDaily = Reporter Chun Ju-young] Actor Lee Dong-wook and Swiss watchmaker TISSOT unveiled a new photo feature in the April issue of fashion magazine ‘Man Noblesse’.
The shoot pairs Lee, the brand’s ambassador, with TISSOT’s precise watchmaking to present a refined, modern image.
In the published images, Lee composes a portrait of the contemporary gentleman against natural, everyday backdrops. Using cinematic direction and Lee’s signature relaxed yet magnetic presence, the shoot emphasizes that a watch is more than an accessory—it’s a companion that reflects the wearer’s attitude and lifestyle.
‘Gentleman 38mm’ retains the series’ hallmark design while prioritizing user convenience. It enhances precision with an 80-hour power reserve and a Nivachron™ balance spring that guards against magnetism. Offered in four colors and a 38mm case optimized for a variety of wrists, the model broadens the range of choices for buyers.
Lee Dong-wook’s stylish spread is available on Man Noblesse’s official website.
Meanwhile, Lee is slated to appear in a special program commemorating the 10th anniversary of the tvN drama ‘Guardian: The Lonely and Great God’ (Korean title: ‘쓸쓸하고 찬란하神 – 도깨비’), tentatively titled ‘Goblin 10th Anniversary,’ a prospect that has fans buzzing.
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