Discover the New TERREX ‘Agravic’ Collection: Your Ultimate Trail Running Gear Guide

Fashion platform Musinsa announced on the 16th that it will host a mega showcase to introduce adidas’s outdoor line, TERREX, on its online distribution channel for the first time.

Under the slogan “Trail Everywhere,” the campaign spotlights TERREX’s technical performance while showing how the line can be seamlessly styled into everyday life.

Through the showcase, TERREX is promoting a new lifestyle that keeps the technical features needed for serious outdoor pursuits while feeling natural with everyday outfits. The collection emphasizes pieces built for trail runs and hikes that still look and feel effortless for daily wear.

Musinsa designed distinct brand experiences across its online and offline channels to give the campaign more depth. The online activation on the Musinsa app runs through March 23 and offers exclusive coupons and payment perks focused on the trail-running Agravic collection.

The offline popup at Musinsa Store Seongsu runs through March 29 and provides an even broader brand experience. It brings adidas’s full running lineup together in one spot, from Agravic trail-running gear to urban road-running styles.

The Agravic collection, where tech meets style, is organized into four lineups tailored to terrain and purpose: Agravic 4 for daily training, Agravic Speed 2 for short-distance racing, Agravic TT for technical terrain, and Agravic Speed Ultra 2 for long-distance events.

Musinsa has lined up exclusive perks for customers. The first 390 shoppers who buy the Agravic collection via the Musinsa app will receive a stainless-steel mug, and the first 150 customers who purchase at the Musinsa Store Seongsu popup will receive a mini ready bag.

“This showcase brings adidas TERREX’s high-performance outdoor lineup to Musinsa Store, offering customers expanded fashion choices that bridge professional sports and everyday life,” a Musinsa spokesperson said. “The offline popup, in particular, will let visitors experience the essence of adidas running—from road running to trail running.”

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