Spring Fashion for Moms: Discover the ‘Mom’s Spring Breeze’ Collection Launching Soon!
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Taekwang Group–affiliated T-commerce channel Shopping NT said on March 25 that it will roll out ‘Moms’ Spring Breeze,’ a spring fashion lineup aimed at women in their 40s to 70s.
The refresh centers on strengthening private-label offerings and introducing new brands that blend style with everyday practicality.
First up, private label ODV will expand its range on March 28 with four ‘Cool Sherbet’ blouses in metallic jacquard. The luxe-looking tops are mixed with jersey-spandex for extra stretch and ease of movement.
Starting next month, Shopping NT will phase in barrel-fit trousers and rayon-blend pants designed to flatter a variety of body shapes, with releases continuing through the summer season.
Lifestyle private label Belitz highlights comfortable everyday pieces—think functional pants and training sets—while new contemporary women’s brand JC Glam (JC그램) rounds out a practical, wallet-friendly collection aimed at shoppers in their 40s to 70s.
An Ji-hyun, head of Product Division 1 at Shopping NT, said the lineup was created to meet the needs of middle-aged and older women as activity ramps up in spring, and she added that the channel will keep introducing new brands to broaden customer choice.
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