Explore the Unique Flavors of Luxury: Born to Stand Out’s New Fragrance Coffee Line

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From perfume-brand coffees to Family Month–themed cakes from coffee chains, seasonal launches are giving singles an extra dose of spring indulgence.

Luxury fragrance brand Bontu Standout has rolled out a Fine Fragrance Coffee line that translates the bold sensuality of its perfumes into coffee. A perfumer designed the blends and a fragrance specialist fine-tuned the balance so anyone craving perfume-like richness across product categories can savor it.

The collection spans six varieties — Durian Custard, Crème Coco, Amarena Cherry, Peach Confit, Honey Caramel, and Dolce Rosso — giving drinkers a playful range of aromas and flavors to explore.

Durian Custard opens with the vivid impression of a just‑ripe durian, then unfolds into a sweet‑bitter intensity that lingers. Crème Coco begins clean and light before a lush creaminess sweeps in; warm vanilla bean and sandalwood in the base leave a soft, lasting trail. Amarena Cherry tucks a gentle bitterness under the cherry sweetness, letting you discover the fruit in a new dimension.

Peach Confit captures the juicy sweetness of ripe peach, balances it with a bright thyme note, and layers in brandy for a smoky depth. Honey Caramel conjures that pause you take opening a honey jar, while Dolce Rosso is inspired by Italy’s richest Recioto wines, evoking a syrupy, full‑bodied wine character.

On social platforms like YouTube and Instagram, Sumifru Korea’s Kiwi‑T Banana — a banana with an added kiwi‑like tang — has quietly started to trend.

Reviewers say the tart, kiwi‑like brightness lifts the banana’s natural sweetness, creating a distinct flavor profile compared with an ordinary banana. Texture is another talking point: the fruit is chewier than a typical banana, which many find pleasantly unexpected. People also report it tastes better chilled and appreciate the ease of refrigerated storage.

Different ways to enjoy it — from lightly freezing it for a natural, ice‑cold snack to other creative takes — are spreading on social media, with consumers generating their own content around the fruit.

For Family Month, Mega MGC Coffee launched a limited‑quantity Hoppangman Choco Cake & Squishy Keyring Set nationwide (hereafter, Hoppangman Whole Cake).

The Hoppangman Whole Cake layers moist chocolate sponge with smooth hazelnut chocolate cream and adds crunchy chocolate pearls so it appeals to all ages. The set includes a squishy keyring modeled on Hoppangman’s face, making it an ideal gift for Children’s Day.

Squishy keyrings have become a social‑media darling for their soft feel and cute designs; they tuck neatly into pouch keyrings and are useful beyond decoration. The new item is available for pre‑order through the brand’s official app, with in‑store pickup on your chosen date.

Lotteria teamed up with maverick chef Lee Chan‑yang to create the Burnt Beef Burger, a sandwich built around smoky, char‑forward flavors.

The burger highlights ingredients pushed to the edge of char for maximum flavor, paired with a juicy, flavor‑packed patty. The blackened burnt‑cheese bun gets its dramatic color from squid ink, while a crisped layer of cheddar and mozzarella on top delivers a rich, toasty cheese note.

Under the bun, caramelized onions slow‑cooked for four hours amplify umami, and a pure beef patty deepens the smoke and savory profile. Finish it with the provided brown butter oil for a nutty, luxurious butter note that brings a fine‑dining chef’s delicate touch to every bite.