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French-inspired young-classic label ROLAROLA has dropped the first wave of its 26 Summer collection and unveiled a sun-ready campaign called “The Attitude,” starring K-pop star Jang Wonyoung.
Under the theme A Little Color, Layered For Summer, the line elevates simple silhouettes with airy layers and strategic pops of color—pieces that feel curated without trying too hard. It’s about building a look that shifts with your mood: light layers stack naturally to create an intentionally effortless, chic balance. The result is polished, understated daily wear that speaks for itself.
The new campaign photos feature Jang Wonyoung styling lightweight T-shirts into sharply defined, taste-driven outfits, showcasing a variety of easygoing summer looks for everyday life.
The 26 Summer collection is available on ROLAROLA’s official online store, on major online platforms like Musinsa, at the Hannam and Seongsu flagship stores, and at select retailers nationwide. With qualifying purchases from the new collection, customers can receive Jang Wonyoung photocards and R♥LA keyrings.
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