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Discover the BMW iX3: How Hankook’s New ION EVO SUV Tires Enhance EV Performance

Daniel Kim Views  

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Hankook & Company Group’s global tire arm, Hankook Tire & Technology Co., Ltd. (hereinafter Hankook Tire), said on March 16 that it will supply its EV performance tire, the iON evo SUV, as original equipment for BMW’s all-electric Sports Activity Vehicle (SAV), the New iX3.

The new iX3 is the first production model on BMW’s next-generation electrification architecture, Neue Klasse. It uses sixth-generation eDrive systems to balance efficiency and performance, and features “Panoramic Vision,” which spreads instrument and infotainment displays low across the windshield. The model is being positioned as a landmark in BMW’s electrification program.

Hankook said it developed a bespoke tire for the new iX3 through close technical collaboration with BMW. The iON evo SUV applies the company’s EV-focused design suite, iON Innovative Technology, led by Hankook & Company Group Chairman Cho Hyun-bum. The tire is engineered to balance four core performance attributes — low noise, improved mileage, strong grip and low rolling resistance — to maximize overall performance.

  Image created by AI tool related to article content
  Image created by AI tool related to article content

The iON evo SUV raises cornering stiffness by about 10% through optimized EV-specific shaping and employs a super-fiber aramid hybrid reinforcement belt to deliver improved high-speed stability. Precisely tuned transverse and longitudinal groove widths enhance water evacuation, and an EV-specific compound boosts wet braking performance and traction.

Noise-control features cut interior noise by up to 18%, creating a quieter cabin. Lower rolling resistance helps improve energy efficiency by as much as 6%, extending driving range. A dedicated compound that blends high-concentration silica with eco-friendly materials, combined with an optimized profile, reduces uneven wear and extends tread life by up to 15%.

Supplying OE tires for the new iX3 strengthens Hankook’s role as a core partner in BMW’s electrification strategy. Hankook has expanded its portfolio to cover key BMW electrified models — including the new iX3, the electric Gran Coupe i4 and the flagship iX — reinforcing its reputation as a top-tier global technology leader in the EV tire market.

Since first partnering with MINI in 2011, Hankook has built a broad BMW portfolio that spans the 1 Series through the 5 Series, SAV models X1, X3 and X5, the flagship New 7 Series, and high-performance M models such as the X3 M, X4 M and M5, helping to cement the premium stature of the global Hankook brand.

Hankook has also strengthened its position as a key BMW partner by supplying OE tires for both BMW’s internal-combustion and electrified core models and by remaining the exclusive high-performance tire supplier at the BMW Driving Center — the automotive culture complex run by BMW Group Korea — for 12 consecutive years.

▶ Hankook Tire to supply original-equipment tires for BMW’s Neue Klasse first SAV, ‘The New iX3’

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Daniel Kim
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